Media Art
Media Art
Media art uses digital, electronic and technological media as part of the creation and experience of an artwork. Artists work with video, sound, projection, sensors, software and interactive technologies to create works that can extend beyond screens into physical, immersive and public spaces. Media art often combines different technologies and artistic approaches to explore new ways of engaging audiences.
Explore how artists use digital and electronic media to create interactive, immersive and site-specific experiences.
What is media art?
How do artists use digital and electronic media to create artworks?
Artists use digital and electronic media to generate images, create interactive systems, control sound and projection, process data and develop artworks that change over time. Soma Lumia combines digital technologies with experimentation in the development of Lacunae, while SPEKTRA uses a digital double approach to prototype Vectorize (Prototype). Theresa Schubert brings together scientific research, digital technologies and physical materials in Glacier Trilogy. These practices show how artists can use technology as both a creative tool and a material for exploring ideas that would be difficult to realise through traditional media alone.
How can media art move beyond screens into physical, immersive and public spaces?
Media art moves beyond screens when digital content becomes integrated with architecture, objects, landscapes and installations. Craig Walsh projects portraits directly onto trees, transforming them into temporary public monuments, while Ariana Gerstein and Monteith McCollum explore how media artworks can be created for public spaces. Simon Burgin considers how media contributes to immersive environments, and Alex Moss and Maggie Jeffries bring painting and digital media together within a shared practice. These approaches connect digital media with physical space, allowing audiences to encounter technology through movement, scale, place and embodied experience.
